The ‘Phone Lady’ dishes on Adele’s telephone habits

“I’m very frustrated for Adele. She’s a terrific singer, but clearly her phone skills need an overhaul,” quips Mary Jane Copps, otherwise known as The Phone Lady.  “She is obviously not getting her message across, and she’s missing out on opportunities – maybe even true love – because of that. Sadly, it’s a familiar story.”

The Halifax businesswoman has spent the past 10 years instructing people of all ages – students, entrepreneurs, CEOs – in the fine art of telephone communication skills. In The Phone Book: Essential Telephone Communication Skills – and in classroom, workshop, one-on-one and online training sessions – she covers topics ranging from phone phobia and leaving messages to cold calling and ways to inspire conversation.

As the world prepares to mark the 140th anniversary of Alexander Graham Bell’s first phone transmission on March 10, Copps reflects on a society where cell phones are ubiquitous, yet fewer people feel confident about actually making phone calls. In contrast, complaints about the avalanche of e-mails and text messages are gaining momentum in the business, and even social, realms.

“When my clients dial instead of tapping on keys, they find out how much faster it is to move forward with a project or get the information they needed,” says Copps, whose motto is Pick it up. Make things happen!

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